TGI Consumer Data
Access market-leading consumer data for profiling and targeting. Our mix of studies and solutions enables comprehensive understanding of your consumers to optimise campaigns
Benefits
01
Unparalleled consumer understanding worldwide
The scale of our global consumer data – 25 billion datapoints from 700,000 respondents covering 200,000 brands – is unmatched and represents the gold standard of consumer survey methodology.
02
Trusted data
TGI data is valued by media professionals and marketers as a source they can rely on to trade and optimise media investments.
03
Audience insight
TGI consumer data offers unique breadth and depth when it comes to audience insights – providing an ‘always-on’ source of media consumption behaviour across platforms. .
04
Media expertise
TGI’s unique cross-media coverage of both online and offline channels enables rich understanding of the rapidly evolving media landscape for media planning and audience activation.
Discover
TGI National Datasets
Consumer data and insights for your country: identify target audiences in the markets that matter to you, analyse their use of national and local media brands, and build campaigns that will resonate locally.
TGI Regional Datasets
Built on powerful TGI insights, our Regional Datasets enable enhanced audience targeting through the understanding of consumer behaviour across neighbouring markets – so you can build campaigns that resonate at a local, national or regional level.
TGI Global Quick View
TGI Global Quick View provides a holistic global picture of online consumers, including purchase preferences and digital media consumption
CelebRate
Our CelebRate solution enables you to identify the celebrities that are the best fit for your needs, whether that be a brand ambassador, new star, or established talent.