Audiences Unlocked

2025 Media Trends & Predictions

Join our launch broadcast for a first look at this year's report and hear from leaders across the industry about the opportunities and challenges that lie ahead.

The Skills Shaping Tomorrow's Media Ecosystem

Discover the findings of our global media leaders survey to identify the talent and skills priorities to succeed in a changing media landscape.

Kantar Media selected by Aquila to develop CMM solution in the United States

Aquila has contracted with Kantar Media to build a single source cross-media calibration audience panel in the United States. The panel will be used for calibration purposes and as a core component of the service.

People-Powered Measurement

Our guide to audience panels and how they are playing a starring role in measurement and calibration.

Global Digital Media Behaviour Report

Explore global consumer engagement with video streaming and social networking.

cross platform and cross media abstract image

Understand and monetise content across platforms

Measure cross-platform reach and frequency with granular audience insight.

Discover

Smart marketing starts with TGI

Build a complete understanding of your audience profile and target them effectively.

Discover

News & Resources

Future skills: A roadmap to fulfilling our evolving data needs

Sushmita Jain examines the media sector’s changing skills landscape, exploring how businesses can attract and retain top talent for a future defined by AI and big data

15 November 2024

Fast food trends of Britain's youth

Understand trends in the relationship Britain's young people have today with fast food and takeaways

13 November 2024

Harnessing technology to simplify the audience measurement maze

As media splinters across platforms and channels, accurately tracking audiences has become increasingly challenging. Discover how with the right tools and expertise directing the d... Read Moreata feed can become a streamlined process that delivers actionable insightsRead Less

25 October 2024

Black Friday engagement growing in Republic of Ireland

With Black Friday approaching, we explore the ways to best engage these shoppers

17 October 2024

Audiences Unlocked

As people move across channels and platforms, our audience measurement, targeting, analytics and advertising intelligence services unlock insights to inform powerful decision-making.

Global Office