News and Resources
Reports
Discover the value of integrated audience measurement
Audience measurement is changing at a rapid pace, particularly to meet the challenge of measuring both linear broadcast and online video in an integrated way. Our latest campaign, Unlocking Value, aims to showcase the benefits of measuring online video in a fast-paced way.
18 April, 2023
Data Insights
Chocolate addicts
Exploring the seven million British adults who claim to eat chocolate bars or similar items every day
14 April, 2023
News
Kantar Media renews Radio Audience Measurement currency in Philippines
Kantar Media has been commissioned by the Association of Philippine Broadcasters (KBP – Kapisanan ng mga Brodkaster ng Pilipinas) to conduct a series of radio surveys to serve as the currency for radio audience measurement. This latest win represents the 10th consecutive year that Kantar Media has partnered with the KBP
12 April, 2023
Data Insights
Consumer drinking trends
Under half of adults today claim to drink once a week or more
7 April, 2023
Opinion
The Romance lives on: Content and Advertising are more intertwined than ever before
As the video media landscape continues to change, so does the relationship between content and advertising. While at some point we may have thought we were about to witness a divorce between the two, it looks like the romance is back on. What exactly rekindled the flame?
20 March, 2023