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MultiChoice unlocks the power of operator data

Kantar Media’s audience measurement system, harnessing data from over a million set-top boxes, guides MultiChoice’s successful strategies to grow and retain subscribers, reduce churn, identify new prospects and increase advertising revenue

14 February, 2024

Over a quarter of British adults claim to make Valentine’s Day purchases

Our latest TGI data reveals the purchase behaviours and consumption habits of Valentine's Day present buyers in Britain

9 February, 2024

Penetration of Bluetooth headphones has jumped considerably in recent years

Consumer behaviour typically changes relatively slowly in the short term, but the rapid adoption of Bluetooth headphones over just a handful of years has been dramatic

5 February, 2024

WATCH: Industry reaction to the Romanian contract renewal and cross-media audience measurement proof of concept

The industry reacts to the Romanian contract renewal and cross-media audience measurement proof of concept in a series of interviews

5 February, 2024

Global Digital Media Behaviour Report

Explore global consumer engagement with video streaming and social networking

31 January, 2024