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Sportscope
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Get unique insights into the European sports market
The sports market is getting more and more complex and competitive: sports fans tend to follow a larger portfolio of sports, while at the same time sports compete with other entertainment platforms and sponsors are increasingly involved with multiple sports.
Rights holders, clubs, sponsors, communication agencies, regulation bodies, broadcasters: every professional in this market needs a clear picture of this rapidly changing environment to ensure the highest level of efficiency.
We offer a large scope of services to provide them with the most complete and precise insights:
- Segmentation of sports fans by their level of involvement with different sports
- Understanding of fan behaviour
- Popularity, interest & strength of preference of different sporting events, competitions and tournaments
- Effectiveness of sponsorship programmes – awareness, engagement, impact on brand measures
- Media consumption – TV, print, radio, online
Why choose Sportscope?
Valuable
As Sportscope is syndicated, the cost of the programme is shared across our clients
As Sportscope is syndicated, the cost of the programme is shared across our clients
Ongoing
Continuous measurement of key data for major events or crucial periods in your sport calendar
Continuous measurement of key data for major events or crucial periods in your sport calendar
Rich
It includes benchmark with historical information collected since 2004
It includes benchmark with historical information collected since 2004
Large
It includes football, Formula One, rugby, tennis, golf, athletics, rugby, cricket, cycling, snooker, skiing, world rally, horse racing, swimming…
It includes football, Formula One, rugby, tennis, golf, athletics, rugby, cricket, cycling, snooker, skiing, world rally, horse racing, swimming…